On the other side of the lake, there’s bloggers doing their thing. They’re working with incredible brands. They’re visiting amazing places. Eating amazing food.
I’m here doing my own thing. I’m loving going out twice a week to get photos for these blog posts. I love connecting with brands, and discussing collaborations. I also cherish the new connections I’m making on Twitter, and how they’re slowly becoming friendships.
It’s easy to get caught up in everything happening in the blogging world. I think it’s getting mixed up in what other people are doing, that worries me sometimes. Like, where’s our USP? Where’s the uniqueness behind each individual’s content? Where’s each blogger’s personality?
It’s our blog isn’t it? Why are some people copying other people’s content? Why are we seeing pictures of bloggers in the same locations? FIND YOUR OWN LOCATION! FIND YOUR OWN CONTENT! FOCUS ON YOU!
People want to read about the BLOGGER. Our readers want to get to know us. Visiting the same places where every other blogger goes, the community becomes repetitive. No-one wants to see the same place 100 times. We get it! It’s a nice spot, but where’s the individuality behind the location? Where are you visiting that’s going to make your blog stand out?
I like to think my content is personal to me. The places I visit are individual to me. I go and visit the places I want, without having a glance on social media to see if anyone else has gone their recently.
I go to each location with an aim. I go there with a blog post in mind. I have a blog post that’s individual to me and covers a topic I want to share.
I write for me. I photograph for me. I like to share my thoughts like I’m doing here. Sharing my thoughts, shows I’m being an individual. An individual has an individual opinion; an individual preference.
I’m just saying, that we need to remember why we got involved in blogging in the first place; we wanted an online space to share our thoughts, what we get up to and who we are.
It’s an amazing feeling seeing our blogging friends succeed. It’s nice to see bloggers we look up to succeed. But, whilst they’re succeeding, let’s find our own success.